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How Each Social Media Platform Can Benefit Your Business

March 15, 2022 by Eloise Bunnett

Social media is constantly growing and evolving, especially with new business-focused updates coming more regularly. Each social media platform is different, with unique posting abilities and audiences. Today, we will jump into how each platform can benefit your business growth. Facebook Facebook is a huge platform with 2.91 billion users worldwide. Therefore, an obvious benefit …

Sailing Through Socials: New Social Media Features – February 2022

March 1, 2022 by Ellie Travica

Another episode of our IGTV series, Sailing Through Socials is here again to take you through all the new social media features you may have missed. These features are some you may not have heard of but have the power to impact your business positively. In case you missed it, here’s a look at our …

What We Can Expect From Social Media in 2022

July 28, 2023February 4, 2022 by Eloise Bunnett

As we all know, the world of social media grows, expands and evolves at a rapid rate, making it easy to fall behind. As the year flies by, trends and updates come and go. Therefore, keeping a lookout and staying up to date on all things social can help ensure you don’t miss a trend …

How to Set and Achieve Your Social Media Goals in 2022

February 4, 2022February 1, 2022 by Kelsey Dunlop

The past 2 years have been turbulent, to say the least, and it’s normal that during periods of stress or reconfiguration, plans and goals can change or be lost in the movement. Did you lose track of your social media goals last year? Did your business have to pivot and start again? That’s okay – …

Sailing Through Socials: New Social Media Features – December 2021

December 21, 2021 by Ellie Travica

Before you check out of 2021 and tuck into your Christmas feast, it’s time to check in on our monthly social media update – that’s right, it’s Sailing Through Socials time! Every month, the Oraco team creates a list of new social media features that can benefit your business. On this month’s Instagram IGTV, Kelsey …

Reely Good Reel Tips

February 14, 2023November 29, 2021 by Kelsey Dunlop

Find yourself scrolling your favourite social platform and notice video content in your first few scrolls? Us too! Reels have now taken Instagram by the horns and flipped the app around. To compete with video content giant TikTok, Instagram has now announced that they are focusing on video content for the near future. In a …

Sailing Through Socials: New Social Media Features – November 2021

November 29, 2021November 28, 2021 by Ellie Travica

It’s almost the end of November which means it’s time to go Sailing Through Socials and look at some new social media features that have surfaced this month. As the holiday season begins, some of these new features are perfect for businesses to increase engagement and conversions as people ramp up their Christmas shopping. Our …

Tips to Elevate Your Social Media

November 24, 2021 by Eloise Bunnett

There are many simple, yet effective ways to elevate your social media to make it stand out and become attractive to social users. Implementing small changes into your accounts that focus on the user’s perspective is an effective way to bridge gaps between users and profiles and overall elevate your socials. Creating a sense of …

Top 7 Social Media Tools for Marketers

November 23, 2021 by Eloise Bunnett

Social media marketing has grown immensely in recent years, reaching heights no one could have anticipated. The power of social media has created movements, evolutions and strengthened connections all over the world. In more recent years, social media has become a business must-have. Social platforms have evolved to encompass business-oriented capabilities to tend to the …