ORA_Blog-Header_Advertise-On-Social-Media

6 Reasons Why You Should Advertise on Social Media

The social media advertising industry is a 200 billion dollar industry, and it is growing exponentially every year. With such a big industry, it’s common to wonder whether it’s worth your business advertising on social media. Every business is different, and its needs vary between industries. However, when considering whether social media advertising is the …

Read more6 Reasons Why You Should Advertise on Social Media

Drive traffic from your socials

The Best Ways to Drive Traffic From Socials to Your Site

Increasing traffic through your social media is the second-most common benefits of social media marketing that you should take advantage of. But how can you gain and best utilise your social media to drive traffic from your socials to your website? We all know that each social media network is different, and what works for …

Read moreThe Best Ways to Drive Traffic From Socials to Your Site

Strategy Myths Busted!

For those of you who have been working in the business for a while, you would have heard the word strategy being used in meetings, and it’s likely you have used it yourself! The word strategy is a broad term and can be applied to almost any marketing activity. With this in mind, we thought …

Read moreStrategy Myths Busted!

Why Businesses Are Missing Out By Not Having Pinterest

Pinterest is a wonderful platform that welcomes creativity, originality, and positivity.  Many perceive Pinterest as a calm, safe space to learn and be inspired, which couldn’t be more correct. However, what’s commonly underestimated is the fantastic business opportunities that can stem from having a Pinterest business account. Here are all the reasons you should have …

Read moreWhy Businesses Are Missing Out By Not Having Pinterest

User-Generated Content: How to Use this Underrated Format to Boost Your Brand

User generated content can be a social media goldmine for businesses of any size if used correctly. Reliable and authentic, user generated content can be used to engage an audience for a fraction of the price of paid media. However, so many businesses are yet to fully consider and understand the value user generated content …

Read moreUser-Generated Content: How to Use this Underrated Format to Boost Your Brand