The social media advertising industry is a 200 billion dollar industry, and it is growing exponentially every year. With such a big industry, it’s common to wonder whether it’s worth your business advertising on social media. Every business is different,
Increasing traffic through your social media is the second-most common benefits of social media marketing that you should take advantage of. But how can you gain and best utilise your social media to drive traffic from your socials to your
For those of you who have been working in the business for a while, you would have heard the word strategy being used in meetings, and it’s likely you have used it yourself! The word strategy is a broad term
Often people think that once they have a logo, they have a brand. This is not the case. A brand – including your website design – is your company’s entire identity, from who you are and what you stand for
We’ve said it a hundred times before, but we’ll say it again – your brand is SO much more than your logo. All the best brands we love have comprehensive branding strategies that have allowed them to grow into the
Pinterest is a wonderful platform that welcomes creativity, originality, and positivity. Many perceive Pinterest as a calm, safe space to learn and be inspired, which couldn’t be more correct. However, what’s commonly underestimated is the fantastic business opportunities that can
User generated content can be a social media goldmine for businesses of any size if used correctly. Reliable and authentic, user generated content can be used to engage an audience for a fraction of the price of paid media. However,
As we all know, the world of social media grows, expands and evolves at a rapid rate, making it easy to fall behind. As the year flies by, trends and updates come and go. Therefore, keeping a lookout and staying
The past 2 years have been turbulent, to say the least, and it’s normal that during periods of stress or reconfiguration, plans and goals can change or be lost in the movement. Did you lose track of your social media
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