Types of Campaigns: Customer Conversion

A conversion campaign primarily aims to achieve a conversion as the outcome – hence the name! Advertising platform StackAdapt explains it well by stating, “The ultimate goal of any overall campaign strategy is conversions. Even if a campaign is focused on awareness, the end goal is to garner more interest in a product or service … Read more

Campaigns + Social Media = The perfect combo!

A phone showing potential social media campaigns

Hopefully by now, you have read our latest blog breaking down what a campaign entails and how you can implement one for your business. Campaigns can be effectively executed on a small or large scale, permitting it aligns with your overarching goals and desired outcome. Running a campaign on your social media platforms is a … Read more

A Guide to Campaigns for Your Business

People walking past campaign signage

Campaigns made simple! We understand that hearing the word campaign sounds rather daunting. It can feel like a lot of work is involved, but we would like to show you how easy and beneficial it can be to run campaigns for your business! Campaigns can be executed in a range of formats and don’t always … Read more

Join the Oraco Passage

Build, nurture and evolve your brand with our actionable tips and insights delivered straight to your inbox.