Cracking the TikTok Code: The Impact of Video Length on Performance

We all know that social media is no stranger to change. It’s constantly evolving, and new updates are always just around the corner. TikTok is no exception. Since the platform’s launch in 2012 (or should we say Musical.ly?), it’s undergone major changes. TikTok officially became the platform we know and love in 2018, and with …

Read moreCracking the TikTok Code: The Impact of Video Length on Performance

ORA_Blog-Header_Trending-Audio

Unlock the Potential of Trending Audio: We Put It to the Test!

If you’re an avid Instagram user like myself, then you’ve likely come across Reels during your scrolling journey. The short-form videos have become one of the platform’s most popular forms of content since the feature launched in August of 2020. Despite them being relatively new to the app, it’s hard to imagine Instagram without them. …

Read moreUnlock the Potential of Trending Audio: We Put It to the Test!