An Instagram carousel post is a great way to create informative and engaging content in your feed. As they are interactive posts with multiple slides, there is potential to be a higher engagement rate as your viewer spends more time on that one post than a static image. This tells the algorithm that your content … Read more
Feel like you’re in a content rut? We all know how tough it can be to constantly come up with killer social media content that both engages your current audience and attracts new ones simultaneously. To help inspire you, we have put together a list of 8 simple and engaging content ideas you can try … Read more
The social media advertising industry is a 200 billion dollar industry, and it is growing exponentially every year. With such a big industry, it’s common to wonder whether it’s worth your business advertising on social media. Every business is different, and its needs vary between industries. However, when considering whether social media advertising is the … Read more
Increasing traffic through your social media is the second-most common benefits of social media marketing that you should take advantage of. But how can you gain and best utilise your social media to drive traffic from your socials to your website? We all know that each social media network is different, and what works for … Read more
For those of you who have been working in the business for a while, you would have heard the word strategy being used in meetings, and it’s likely you have used it yourself! The word strategy is a broad term and can be applied to almost any marketing activity. With this in mind, we thought … Read more
Often people think that once they have a logo, they have a brand. This is not the case. A brand – including your website design – is your company’s entire identity, from who you are and what you stand for to how you look, sound, and feel. Ultimately, it is how your customers perceive you, … Read more
We’ve said it a hundred times before, but we’ll say it again – your brand is SO much more than your logo. All the best brands we love have comprehensive branding strategies that have allowed them to grow into the well-known businesses we know and love today. It’s important to highlight this strategy includes everything … Read more
Pinterest is a wonderful platform that welcomes creativity, originality, and positivity. Many perceive Pinterest as a calm, safe space to learn and be inspired, which couldn’t be more correct. However, what’s commonly underestimated is the fantastic business opportunities that can stem from having a Pinterest business account. Here are all the reasons you should have … Read more
User generated content can be a social media goldmine for businesses of any size if used correctly. Reliable and authentic, user generated content can be used to engage an audience for a fraction of the price of paid media. However, so many businesses are yet to fully consider and understand the value user generated content … Read more
We acknowledge the Bunurong/Boon Wurrung People, the traditional custodians of the land on which we live and work. We pay our respect to their Elders past, present and emerging, and extend that respect to all Aboriginal and Torres Strait Islander peoples. We are committed to moving towards justice, truth, equality and liberation for First Nations people and are proud advocates of Pay The Rent.
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