Another episode of our IGTV series, Sailing Through Socials is here again to take you through all the new social media features you may have missed. These features are some you may not have heard of but have the power to impact your business positively. In case you missed it, here’s a look at our … Read more
As we all know, the world of social media grows, expands and evolves at a rapid rate, making it easy to fall behind. As the year flies by, trends and updates come and go. Therefore, keeping a lookout and staying up to date on all things social can help ensure you don’t miss a trend … Read more
The past 2 years have been turbulent, to say the least, and it’s normal that during periods of stress or reconfiguration, plans and goals can change or be lost in the movement. Did you lose track of your social media goals last year? Did your business have to pivot and start again? That’s okay – … Read more
Social media community management is the process of building an authentic community by establishing a space for customers, employees, and partners to interact. Giving brands the opportunity to have meaningful interactions with their audience and create a network in which they can connect, share, and flourish. “Customer experience also referred to as customer service has … Read more
Before you check out of 2021 and tuck into your Christmas feast, it’s time to check in on our monthly social media update – that’s right, it’s Sailing Through Socials time! Every month, the Oraco team creates a list of new social media features that can benefit your business. On this month’s Instagram IGTV, Kelsey … Read more
As we enter 2024, it is essential to consider reviewing your brand and communication goals and plans. Creating or revising your social media marketing strategy will set you in good stead for a successful 2024. According to project management company Monday, “Social media takes up a lot of our time. In 2020, users worldwide spent … Read more
As we all know, social media marketing has been a complete game-changer for the world of marketing, creating more opportunities and avenues to reach your audience more effectively and efficiently. Across multiple platforms, social media welcomes new business-orientated features daily. If you are yet to jump on the social media bandwagon for your business, it’s … Read more
Find yourself scrolling your favourite social platform and notice video content in your first few scrolls? Us too! Reels have now taken Instagram by the horns and flipped the app around. To compete with video content giant TikTok, Instagram has now announced that they are focusing on video content for the near future. In a … Read more
It’s almost the end of November which means it’s time to go Sailing Through Socials and look at some new social media features that have surfaced this month. As the holiday season begins, some of these new features are perfect for businesses to increase engagement and conversions as people ramp up their Christmas shopping. Our … Read more
We acknowledge the Bunurong/Boon Wurrung People, the traditional custodians of the land on which we live and work. We pay our respect to their Elders past, present and emerging, and extend that respect to all Aboriginal and Torres Strait Islander peoples. We are committed to moving towards justice, truth, equality and liberation for First Nations people and are proud advocates of Pay The Rent.
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