Sailing Through Socials: New Social Media Features – December 2021

Before you check out of 2021 and tuck into your Christmas feast, it’s time to check in on our monthly social media update – that’s right, it’s Sailing Through Socials time! Every month, the Oraco team creates a list of new social media features that can benefit your business. On this month’s Instagram IGTV, Kelsey … Read more

Sailing Through Socials: New Social Media Features – November 2021

It’s almost the end of November which means it’s time to go Sailing Through Socials and look at some new social media features that have surfaced this month. As the holiday season begins, some of these new features are perfect for businesses to increase engagement and conversions as people ramp up their Christmas shopping. Our … Read more

Tips to Elevate Your Social Media

There are many simple, yet effective ways to elevate your social media to make it stand out and become attractive to social users. Implementing small changes into your accounts that focus on the user’s perspective is an effective way to bridge gaps between users and profiles and overall elevate your socials. Creating a sense of … Read more

Top 7 Social Media Tools for Marketers

Social media marketing has grown immensely in recent years, reaching heights no one could have anticipated. The power of social media has created movements, evolutions and strengthened connections all over the world. In more recent years, social media has become a business must-have. Social platforms have evolved to encompass business-oriented capabilities to tend to the … Read more

Sailing Through Socials: New Social Media Features – October 2021

As one month ends, a new one begins, bringing with it a whole lot of new social media features. Trying to stay on top of these trends can be difficult for businesses when 101 other things going on, but it’s important to be across these changes as some features can leverage your business. Sailing Through … Read more

Hashtags – Your Comprehensive Guide and How to Use Them

Hashtags have quickly become a “must-have” for social media and digital marketing. With the rapid evolution of the hashtag, the importance of understanding their fundamentals has grown just as quick. There is a lot of the hashtag world that many of us are yet to discover. This includes how to use them, when to use … Read more

Sailing Through Socials: New Social Media Features – Sep 2021

It seems like every time we wrap our heads around one new social media feature, ten new features emerge! Keeping up with trends and new features can certainly be challenging for businesses that want to stay relevant – especially when it comes to trying to master each one. If you’re feeling a little overwhelmed and … Read more

Updates to the Facebook News Ban Saga

Facebook news ban

Last week, we brought you the news that Facebook had banned Australians from viewing and sharing news in their Facebook feeds. This Facebook news ban caused many pages that provide crucial information like the CFA and Queensland Health to have their pages blocked. This action was Facebook’s response to the Australian Government’s media bargaining laws. … Read more

Social Media Features You May Have Missed

2020 was certainly an interesting year, to say the least (and has unfortunately carried over to 2021!) While the pandemic raged on, people started running out of things to do, and as we went into lockdown around the globe, the social media tech-heads put their brains together to come up with some new social media … Read more