Author: Oraco

LinkedIn

How to Use LinkedIn to Benefit Your Brand

While it’s not as trendy, youthful or quirky as Instagram or TikTok, LinkedIn has a lot of value to offer, especially when it comes to benefiting your business, brand, or personal profile. LinkedIn used to be viewed as the ideal

Read More
More followers

Does Having More followers Equal More Success?

The number of social media followers one has is often recognised as a popularity status or source of credibility. However, there is much more to followers than you think. Value, engagement, reach, following count and influencers are all important to

Read More
Social Media Branding

Social Media Branding and Its Benefits

“Your brand is a story unfolding across all customer touchpoints.” – Jonah Sachs Most people have some knowledge of what branding is. In this day and age, we are told that even we as individuals are ‘brands’, each telling our

Read More
customer retention

Attention! Let’s talk Customer Retention!

If you’re a business owner, we’re sure you would have considered customer retention strategies and asked yourself, “how do I keep my customer’s coming back for more once I have sold them a product or service?”. On the same note,

Read More
Brand messaging

How to Craft Powerful Brand Messaging

If you’ve been keeping up with our blogs, as much as I do the Kardashians, you would know by now that we’ve been really into talking about what branding is and why it plays such a vital part in a

Read More

Join the Oraco Passage

Build, nurture and evolve your brand with our actionable tips and insights delivered straight to your inbox.