Tag: Social Media

Slacktivism

Armchair Activism or Slacktivism – What is it?

OPINION PIECE With social media constantly changing and adapting, so too are our ways of protesting and activism. While the good ol’ protest march is still very much a thing (COVID aside), an increasing number of social media users are

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Social Media Branding

Social Media Branding and Its Benefits

“Your brand is a story unfolding across all customer touchpoints.” – Jonah Sachs Most people have some knowledge of what branding is. In this day and age, we are told that even we as individuals are ‘brands’, each telling our

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Facebook news ban

Updates to the Facebook News Ban Saga

Last week, we brought you the news that Facebook had banned Australians from viewing and sharing news in their Facebook feeds. This Facebook news ban caused many pages that provide crucial information like the CFA and Queensland Health to have

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Social Media: A Tool for Customer Care

In times like the present, there’s never been a greater need to view and treat your social media channels as a customer service tool. Sure, we can email or phone a business, but in reality, most of the time we

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