Category: Social Media

Instagram story

Instagram Story Hacks You NEED to Know!

Hey there Instagrammers! Are you looking for story hacks to take your content to the next level? There are so many tips and tricks popping up on how you can get creative when creating an Instagram story. From filters to

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Slacktivism

Armchair Activism or Slacktivism – What is it?

OPINION PIECE With social media constantly changing and adapting, so too are our ways of protesting and activism. While the good ol’ protest march is still very much a thing (COVID aside), an increasing number of social media users are

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Social Media Branding

Social Media Branding and Its Benefits

“Your brand is a story unfolding across all customer touchpoints.” – Jonah Sachs Most people have some knowledge of what branding is. In this day and age, we are told that even we as individuals are ‘brands’, each telling our

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Customer experience

Customer Experience: Blending the Online and Offline

Customer experience is increasingly becoming a priority for businesses large and small. But blending the physical and digital to create a consistent, multi-channel customer experience is often a long way behind. While we traditionally expect a high level of customer

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customer retention

Attention! Let’s talk Customer Retention!

If you’re a business owner, we’re sure you would have considered customer retention strategies and asked yourself, “how do I keep my customer’s coming back for more once I have sold them a product or service?”. On the same note,

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Brand Choice

Brand Choice: Why Do We Choose One Over Another?

When you work in branding, you often ponder brand choice and why people choose one over another. Is it the price? How about the perceived quality or reputation of the product? Or is it because someone else told you about

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Branding Agency

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