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Hashtags – Your Comprehensive Guide and How to Use Them

Hashtags have quickly become a “must-have” for social media and digital marketing. With the rapid evolution of the hashtag, the importance of understanding their fundamentals has grown just as quick. There is a lot of the hashtag world that many of us are yet to discover. This includes how to use them, when to use … Read more

Does Having More followers Equal More Success?

More followers

The number of social media followers one has is often recognised as a popularity status or source of credibility. However, there is much more to followers than you think. Value, engagement, reach, following count and influencers are all important to explore, just to name a few. Let’s not forget about the consumers beyond your followers, … Read more

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