Category: Social Media

ORA_Blog-Header_Instagram-Bio-Refresh

Instagram Bio Refreshing – Why Does it Matter?

If you’ve ever thought about doing an Instagram bio refresh, you may not have considered the numerous aspects that can change how people can reach you. It is important to consider certain things before hitting that save button. Want to

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Creating a Cohesive Social Feed

Having a cohesive social feed is more than just a collection of ‘pretty pictures’. It is an extension of your brand and should demonstrate your brand’s aesthetic, tone of voice and brand values. Your social feed should give your audience

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Visual changes on Instagram, where do we start?!

In June last year, Instagram shared that they are no longer classifying itself as a photo-sharing app, and the drastic changes haven’t stopped from there. We have seen Reels take off, Stories get new features and purpose (with all users

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Top TikTok Tips and Trends

“Let’s go viral!” – is a phrase that’s definitely easier said than done. However, going ‘viral’ may not be as beneficial as you might think – especially for a business trying to grow on a new platform. TikTok, the rapidly

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Brands We Love: Oraco’s
Favourite Brands

We’ve said it a hundred times before, but we’ll say it again – your brand is SO much more than your logo. All the best brands we love have comprehensive branding strategies that have allowed them to grow into the

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The Importance of Engaging Your Audience

Engaging your audience might be a foreign concept if you are not fully immersed in the social media world. If this is the case, don’t stress. This blog will unpack everything you need to know about social media engagement. Let’s

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Why Businesses Are Missing Out By Not Having Pinterest

Pinterest is a wonderful platform that welcomes creativity, originality, and positivity.  Many perceive Pinterest as a calm, safe space to learn and be inspired, which couldn’t be more correct. However, what’s commonly underestimated is the fantastic business opportunities that can

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