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Types of Campaigns: Customer Acquisition

You would have seen that we’ve been talking a lot about campaigns lately. Hopefully by now, you’ve gotten yourself familiar with what a campaign is (if not, head to this blog). So, we thought the next logical step would be to run through a range of different types of campaigns. By doing this, we hope … Read more

Influencers: How and Why? Are They Right for Your Biz?

Infleuncers

Influencers have a big part to play when it comes to the merging of word-of-mouth marketing and traditional paid ads. This hybrid of paid brand awareness may not always be given the best wrap, but if you get it right and partner with a credible and quality influencer, you may find that this partnership is … Read more

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