You may have heard of a brand style guide. But, have you ever heard of an editorial style guide? Like an overall brand style guide, an editorial style guide is a comprehensive document that collates and outlines the language associated
When you work in branding, you often ponder brand choice and why people choose one over another. Is it the price? How about the perceived quality or reputation of the product? Or is it because someone else told you about
In times like the present, there’s never been a greater need to view and treat your social media channels as a customer service tool. Sure, we can email or phone a business, but in reality, most of the time we
Before you go click crazy this Christmas, we urge you to stop and think about what you are purchasing and consider what you really need. I know, I know… it’s weird; we are a branding agency that works with businesses
As digital marketers and communicators, we use a number of different tools to regularly help us create and disseminate content to a variety of different audience. Whilst creating social media content for our clients we have noticed that quiz style
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