The Role of Online Reviews

Your reputation is the most important thing when it comes to your business. There’s no point in having a great branding strategy if your company has a reputation for poor customer service or a bunch of negative online reviews. Just like there’s no point in investing money in advertising your product or service offering if … Read more

The Importance of Online Reputation Management

Online reputation

When it comes to business, there is nothing more important than building and protecting your brand’s reputation. In most industries, people tend to search for a business online or ask for a recommendation from a friend. In both instances, people often have a quick scan of the suggested business’ online presence. If you find a … Read more

Join the Oraco Passage

Build, nurture and evolve your brand with our actionable tips and insights delivered straight to your inbox.