Steph Longley, Author at Oraco

Colour Guide: Your Ultimate Guide to Choosing Your Brand Colours

March 11, 2022February 25, 2022 by Steph Longley

Calling all businesses! Are you ready to start building your brand’s colour palette? While some may be excited about developing mood boards and choosing the perfect colours to match their brand, others might find it overwhelming. Having a solid colour palette plays a vital role in your brands’ recognition. They can evoke emotion, make your …

5 Reasons Why a Logo for Your Brand is Important

December 15, 2021December 2, 2021 by Steph Longley

When building a successful business, creating a logo may not be a top priority. However, it’s an important aspect of your brand that you should give careful consideration to. Before we tell you why it’s important to have a great logo, let’s touch on what a logo actually is. A logo is a visual brand …